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Once upon a time, business leaders could leave technology to the technologists. But today, we are at the starting line of a Star Raw DUNDA Marine POLO G universal technological revolution — one that is fundamentally altering four key realms of our world: commerce, health care, learning, and the environment. Given the pervasive and diverse nature of this revolution, business leaders must understand the technologies that are driving it, the capabilities they offer, and their potential impacts.
This report provides executives with a lexicon to the revolution. It identifies seven core technologies — pervasive computing, wireless mesh networks, biotechnology, 3D printing, machine learning, nanotechnology, and robotics — and describes their implications for commerce, health care, learning, and the environment. Use it as a guide and a basis for strategic discussion as you and your team seek to understand today’s business frontiers and the opportunities that lie ahead.
“You’re only given one little spark of madness,” said the late actor and comedian Robin Williams. “You mustn’t lose it.” Williams used his spark to ignite his comedic rocket and blast past the established boundaries of his craft. Technology provides a similar spark: It enables us to push beyond the established boundaries of our world.
The mechanized spinning of textiles, large-scale manufacturing of chemicals, steam power, and efficiencies in iron-making sparked the first Industrial Revolution (1760-1840). Railroads, the telegraph and telephone, and electricity and other utilities sparked the second Industrial Revolution (1870-1940). Radio, aviation, and nuclear fission sparked the Scientific/Technical Revolution (1940-1970). The internet and digital media and devices sparked the Information Revolution (1985-present). In each instance, the inflection point that marked the new revolution was the appearance of new technologies that fundamentally reshaped key aspects of the world, such as commerce, health care, learning, and the environment.
Today, we see technological sparks everywhere. They are emerging from the digital, chemical, material, and biological sciences, and they are precipitating a revolution that is altering nearly every dimension of our lives.
Albert H. Segars, is the PNC Bank Distinguished Professor at the University of North Carolina Kenan-Flagler Business School in Chapel Hill, North Carolina, and director of UNC’s Center for Sustainable Enterprise. He has held posts in research and development at the U.S. Department of Defense, IBM, and the Defense Advanced Research Projects Agency. He can be reached at al.segars@unc.edu.
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